We respect your privacy and are committed to protecting your personal data. This privacy policy will inform you about how we use and look after your personal data, including when you visit our website (, when you make purchases with us, or when you sign up to receive marketing from us.

Who we are

Luvians Bottle Shop is a trading name of FAVAL (Cupar) Ltd. FAVAL (Cupar) Ltd is the controller and is responsible for your personal data. If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact us using the details set out at the end of this privacy policy.

Your data

We may collect, use, store and transfer different kinds of personal data about you through our interactions with you (including your use of the website and any purchases you make with us), including:

  • Your name
  • Your contact details (including your billing address, delivery address, email address and telephone numbers)
  • Information about your purchases with us, including your payment information
  • Technical data, including your IP address, cookies and any login details
  • Usage data – information about how you use our website, products and services
  • Information about your preferences in receiving marketing from us.

Where we need to collect your personal data for a purchase, or an enquiry about a future purchase, from us, and you fail to provide that data when requested, we may not be able to fulfil your order. In this event, we’ll make sure to notify you that this is the case.

It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.

How we use your personal data

We will only use your personal data when we are permitted to do so by law. We have set out below how we may use your personal data, and which of the legal bases we rely on to do so.

Purpose/ActivityType of dataLegal basis for processing

To register you as a new customer


Name, contact details


Performance of a contract with you

To process and deliver your order including:

(a) Manage payments, fees and charges

(b) Collect and recover money owed to us

(c) Contact you with information about your order

(d) Protect you from fraud

Name, , contact details, order details, and payment information.(a) Performance of a contract with you
(b) Necessary for our legitimate interests (to recover payments due to us)
To manage our relationship with you which will include:

(a) Notifying you about changes to our terms or privacy policy

(b) Asking you to leave a review

Name, contact details, and marketing preferences.


(a) Performance of a contract with you

(b) Necessary to comply with a legal obligation

c) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services) – delete if not going to include piece on leaving reviews

To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)Name, contact details and technical information.


Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, and in the context of a business reorganisation or group restructuring exercise)
To make suggestions and recommendations to you about goods or services that may be of interest to you, and to contact you with our newsletterName, contact details, order information, and marketing preferences.Your consent


How long will we keep your data?

We will only keep your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for satisfying any legal, regulatory, tax, accounting or reporting requirements. By law we have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for six years after they cease being customers for tax purposes. We might keep it for longer in the event of a complaint or if we reasonably believe there may be a prospect of litigation between us.

Who we share your personal data with

We will share the data required to deliver your order with our courier (DHL).  We use Google Analytics on our website; all data stored by Google Analytics is anonymised. Some server statistics may include IP addresses; this data is rotated annually. Some data will be stored in relation to e-commerce transactions by our platform, Woo-Commerce. When we process any payment you make with us, we may send your details to our payment processors and their associated credit and fraud check agencies. This is standard practice and details will not be used further than is necessary.

If you sign up to our newsletter, we may share your personal data with Mailchimp, our service provider. More information on this can be found below.

We may need to share your personal data with our professional advisors (such as lawyers, auditors and insurers) who provide us with specific professional services. We also may be required to share your information with HM Revenue & Customs, regulators and other authorities for, amongst other things, reporting requirements and crime and fraud prevention.

Newsletter and marketing

If you sign up to receive our newsletter, we may use your personal data to keep you up to date with our offers, new releases, events and news. We won’t share this with any third party outside of FAVAL (Cupar) Ltd. for marketing purposes. Please note, however, that we do share your details with a third party email platform, Mailchimp, which we use to generate our newsletters. You can read more about how they process your data in their privacy policy here. Mailchimp is located in the USA, so this may involve the transferring of your data outside the European Economic Area. Mailchimp are part of the Privacy Shield, which requires them to provide similar protection to personal data shared between Europe and the US.

There is the option to opt out of our newsletters at any time, either by clicking in the link at the bottom of the newsletters or by contacting us using the details below.


Cookies are small text files that ask to be put on your computer’s hard drive. They help your use and navigation of a website and remember your preferences for subsequent visits to it. They do not, in any way, give us access to your computer. This is standard practice and can be opted out of (by activating the setting on your browser that allows you to refuse the setting of all or some cookies). However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

We use the following cookies:

  • Essential cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.
  • Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you and remember your preferences (for example, your choice of language or region).
  • Targeting cookies. We do not use targeting cookies.

Third party links

Please note that we may occasionally provide links to other websites. The privacy policy outlined here applies only to our own website – we are not responsible for others’ privacy policies so you should read the policies of any external links on their own site.

Your rights

Under data protection laws, you have certain rights in relation to your personal data. These include:

  • To be told about how your data is processed
  • To request access to your personal data
  • To request that we correct your personal data
  • To request that we delete your personal data
  • To object to the processing of your personal data
  • To request the restriction of processing your personal data
  • To request that we transfer your personal data
  • To request to withdraw your consent (where we rely on your consent)

If you want to request to exercise any of these rights, you can do so by contacting us at the details below. We’ll respond to all legitimate requests within one month, unless your request is complex, in which case we’ll notify you and keep you updated.

Contact Us

You can contact us at or write to us at Luvians Bottle Shop, 93 Bonnygate, Cupar, Fife, KY15 4LG, United Kingdom.

We regularly review our privacy and cookies policies and any updates will be posted to this web page.

Further Details

You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues ( We would, however, appreciate the chance to deal with any concerns you have before you approach the ICO so please contact us in the first instance.